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Psychology
 

Beyond Greed and Fear
by Hersh Shefrin

Publisher: Understanding Behavioral Finance and the Psychology of Investing
Pub date: November 2008


Retail Price: HK$ 180

Interested parties, please contact Customer Services
Delivery charge (if necessary) HK$30 per order

Book Description

- Shows how psychology applies to financial decision-making and behaviour of markets

- A must-read for investors in understanding how advisors and asset managers make decisions and what pitfalls are involved

- Helps readers avoid personal mistakes in decision-making

 


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